The Four Ells Film Festival (Living, Laughter, Life and Love) is an inspiring celebration of young filmmakers from London. This year over 40 London schools have come together to take part in a four-week festival in collaboration with a number of London cinemas including the British Film Institute.
As well as the big-screen showings, the Festvial approached McMorran Media for an online experience to present the entries via a custom-made video website. Child protection was top of our list, so we had to present an experience to rival YouTube, at the same time making it a fun and engaging experience suitable for an all-age audience (ranging from 5-16).
The site features a searchable database of videos and a bespoke, Flash-based playout system. Working closely with a team of graphic designers, we incorporated a brand which evokes a slick, "South Bank" cinema world.